Update about the new ADO Managing director

Maarten Fontein begins his new post on Monday, September 1st as the Managing director at ADO Den Haag, but has already been very active in the last few days, to take on tasks and delving into ADO Den Haag and the current situation regarding its acquisition. With his arrival, there is now a direct contact for Mr. Wang from United Vansen within the organization of the club.

The club would like you to share with everybody some necessary background information.

Maarten Fontein: “About a month ago I was asked if I was willing to help as a result of a) the decision of Mr Jansen to leave the club and b) the imminent transfer of ownership of 98% ADO Den Haag of the shares to United Vansen. I did not have to think long about it and then I offered to help so that first, all parties can get used to each other and see if the engagement can lead to marriage. This is for a period of 4 months After all, I  know the new owner is good for the beating heart of ADO Den Haag.

For me were a number of conditions are important:
1) The nomination of me as director had to be carried unanimously by the new owner, the old owner and the Supervisory Board. This is important because one of the main tasks of mine will be to guide them through the transition. A team spirit and a shared agenda is paramount: ADO DEN HAAG MUST REMAIN GOOD IN SPORTS AND BUSINESS PERFORMANCE without any disturbance.

2) The vision of Mr. Wang must be in line with my thoughts on the future of ADO Den Haag. Where does the club sit now? Seven years ago, ADO Den Haag was almost bankrupt, we should thank Mr. Van der Kallen, the Municipality of The Hague, the RVC and all concerned supporters and sponsors, all volunteers and paid staff a compliment for all their efforts that have resulted in a stable middle position in the Eredivisie, a good transition from the old Zuiderpark stadium to the Kyocera Stadium and a significantly better financial position than seven years ago. The shareholders of ADO Den Haag now had an important decision: we continue to grow at the same rate as in recent years with autonomy or we can grow slightly faster the sports and business side of things and that is what is needed.

Personally, I believe in that faster growth: The Hague is the third largest city in the Netherlands and has a huge hinterland such as the city of The Hague, of course, Westland, de Bolllenstreek, Zoetermeer, with a large amount of amateur clubs. In addition, The Hague has an international character and there are many local and international companies.

Both visions are shared by the Chinese partner United Vansen. The vision is to realize the important targets of the growth: ADO Den Haag football club is central to ADO Den Haag Corporate and ADO Den Haag Club Culture as building blocks which should make. the growth of the club possible. ADO Den Haag Football Clucb is made ​​up of a triangular technical heart, The Youth, Scouting and the first team.

3) With regard to the short and long term, the focus is initially on ADO Den Haag and perhaps the possibilities to convey through exchanges of coaches / players / programs, the football know-how to China via ADO. For all parties, this order is the only correct way to move forward, a good in the first step, and then make the next step.

The highest priorities for me the next time:

1) Continuation of the current operation and getting a full stadium is a top priority.
2) To proceed with retention of the ADO Den Haag Culture. Bridging the current owner to the new owner gradually
3) Getting to know ADO Den Haag in its totality and to prepare the future plans, including an investment plan.

Where are we now in the process of transfer of ownership?

On July 17, the contracts between the current and new owner were signed by notaries and in a period of 6-8 weeks agreed for payment. It is good to know for anyone who is interested in this acquisition, that all contracts in Chinese must be translated and a further complexity of transferring the money from China to foreign country, involving many government regulations, but everyone is keen to do to get it done quickly.

Normally it takes much longer, at least a year or more, and here we want to achieve it within 8 weeks, so this is a complex situation, which we especially need to keep the peace. We all hope that it is done as quickly as possible, but this 8 week period runs until mid-September. For now the money is parked on a neutral sofa, waiting to be released for the acquisition.

In recent times it has been difficult to reach the public about the acquisition because it is a matter between the SSO Foundation of Mark van der Kallen and United Vansen of Mr. Wang. Because of my appointment, and my experience with the Chinese business community, ADO Den Haag now has a direct representative who is in touch with Mr. Wang.

ADO Den Haag can now provide better information as of now. Mr. Chun Li has helped us tremendously so far. Mr. Wang had asked him to act between Mark van der Kallen and himself. As a connecting factor Mr. Li has brought the current and new shareholder together and then helped where possible, primarily to break language barriers. From his business he is used to building bridges between China and Europe.

We want to emphasize that Mr Li and his company stands apart from United Vansen and in his role as sponsor of the youth team will remain with the club. He has also shown where help would be needed. Rob Meppelink has had good contact with Henk Fraser from the GFA and in particular Rob will now also be retained for the youth side.

I start full of fresh energy in this nice job at ADO Den Haag and on behalf of the club would like to thank Mr. Li for his efforts in linking the parties involved. I would also like to take this opportunity to thank Piet Jansen for his efforts to get the company financially sound and wish him all the best in his future endeavors.

If you have any questions please contact us via info@adodenhaag.nl or ADODenHaag on Twitter. We ask you for a bit of patience, the further plans with the Chinese owner will be shared with you  as soon as they are fully understood. I hope my story has given you some insight.”

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